Converse Made by You

A campaign just for you, made by you.

"Made By You" was a global tribute to self-expression and the near-century legacy of the Chuck Taylor All Star. We scoured the globe for the most storied pairs of sneakers we could find, capturing them in a series of hyper-local portraits. The execution lived everywhere from massive OOH takeovers and immersive gallery spaces in Latin America, New York and Shanghai to 360-degree VR experiences that let people literally walk in a stranger's shoes.

Service…………Campaign Launch, Photography, Social Media, Print, Digital Merchandising

Client…………Converse

Year…………2015