Armis
See and secure every asset
As a campaign guideline job for Armis at AKQA, I collaborated to develop a campaign strategy that focused on the protection of assets and enhanding their security aspect with beutiful graphics. The goal was to create a classic, bold, and timeless brand identity that would be easy to implement and adaptable across all media channels.
After conducting a thorough analysis of Armis' existing brand identity, we simplified typography, added a new color palette, developed iconography, incorporated animation and a revised messaging strategy.
The incremental changes were implemented gradually across various media channels, and the campaign received positive feedback from both internal teams and customers. Overall, the project was a successful collaboration that showcased my ability to develop a campaign strategy that met the client's needs while staying true to the brand's existing identity.
Service: Campaign Guidelines, Iconography, Interactive Design
Website: www.armis.com
Year: 2022